São Paulo/Berlin - March 6th, 2020 - Corinthians, in partnership with brandTURBO, is launching an extension for Chrome and Edge browsers that will bring a personalized experience for its fans to surf the internet. It is the first soccer club in Brazil to offer its fans a new level of immersion.
To access and customize your homepage click here: go.brandturbo.vip/corinthians
With the extension, the homepage gains several customizable visual elements (such as wallpapers) related to the club as well as direct access to its main digital content, in addition to a list of the latest news published daily on its official website, making the homepage the starting point for its most enthusiastic fans.
"Corinthians fans are among the most passionate fans in the world, and with this launch we want them to be even closer to their beloved club. We are sure that this partnership will bring the fans even closer to the club and make them feel even prouder," says Andreas Ruehrig, CEO of brandTURBO.
The president of Sport Club Corinthians Paulista, Andrés Sanchez, sees the initiative as a way to bring the club's official channels closer to the 'Field', as their supporters are known.“ 'Bando de Loucos' is having Corinthians on their wallpaper, in their search engine, in the stadium and wherever the 'Great Team' is. This tool is like having Corinthians' fans saying 'Good morning' to each other when they turn on their computer.”
BrandTURBO is a fan engagement platform that uses the global browser distribution ecosystem (Chrome and Edge browsers) to install an extension with a single click that allows fans to personalize content and have an even closer connection with their favorite club.